ABOUT

Hi, I'm Avia. I'm a senior product designer who likes the hard stuff: editors, document creation, platform features - the parts of software where the complexity actually lives. I take them from research through shipped UI.
I came to design from QA and automation engineering, and studied neuroscience at Tel Aviv University and visual communication at Bezalel. So I tend to think about how people reason and how systems behave, then design where the two meet. Illustrator at heart.